Chinedu Okoli is popularly known by his stage name Flavour. Flavour is a Nigerian singer and a songwriter, who has taken the unique Igbo high life genre of music to the global stage. He's one of the very few Nigerian artists, who defined the eastern invasion on the local music scene and stuck firmly to his cultural orientations, doing most of his songs in his local Igbo dialect, with a unique blend of the Nigerian pidgin English.
He isn't just a superb singer with an angelic voice, but also a very good dancer, whose flexible waist moves always get the ladies screaming and drooling. Flavour does not only know how to dish out good music to his fans, but he leads a top-notched lifestyle of wealth and affluent, with his fleet of exotic cars, yacht, and mansion scattered across the globe.
In 2014, his song adada was nominated for the best music video award.
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