Not everyone that contests in Big Brother Naija reality TV show would win, but if you are lucky enough, you would sign a lot of endorsement deals with brands that will pay you big money.
Erica Nlewedim is a 26 years old Nigerian model, business woman and brand influencer. She is one of the 20 contestants in the concluded Big Brother Naija season 5 Lockdown. Erica didn't win the grand prize, as she got disqualified along the long run, but she has been making a name for herself. When Erica came out of the big brother house after her disqualification, she signed an endorsement deal with Kuku's Hair, followed by Star radler and Legend, and she has now signed over 6 endorsement deals with brands in Nigeria.
For over 8 hours today, Erica has been trending on Twitter, see why:
Today, Erica was unveiled as the newest ambassador for a bank known as Kuda Bank, which is now currently her 7th endorsement deal. Not only was she signed as ambassador, but she made history today as the first ambassador for Kuda Bank.
Ever since then, Erica has been trending on Twitter as fans have been congratulating her.
See some reactions from her fans:
What do you think about Erica's new endorsement deal?
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