Gulder ultimate search is a Nigerian reality television series, created and sponsored by Nigerian Breweries Plc to promote the Gulder Lager Beer. The first season premiered in 2004. The GUS series is also the very first 100% local content reality television programme in Nigeria and its survival type reality programme that highlight the struggle of contestant (10-30 persons, depending on the reference edition), their struggles against themselves and the wild i.e. nature and their search for a hidden treasure that brings to the last person standing fame and fortune. The winner of the last season in 2012 took home a 10 million naira cash prize and SUV.
Gulder ultimate search is highly educated, brain challenging and it is good for people of all age, upon on the fact they live together, there is no form of immorality recorded. Many Nigerians have enjoyed this TV show and many are praying for this TV show to come back.
Most article writers have come to the conclusion that Gulder ultimate search is the best in Nigeria.
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